You must know this by now, but your social media accounts are the indispensable way to get traffic to your new business, blog, website, app, anything really. The main reason for this is, chances are, you are just starting out and do not have an abundance of funds for marketing. Social media is a cost-effective way to increase the traffic you need to build your business venture. But it can take up a lot of time that could be spent actually building a business. It’s taken me years to put together my mostly automated social media system that can grow my business and also save me time.
Disclaimer – if you have an abundance of funds, this is still the way to go 🙂
I have read so many posts that have promised to tell you how they achieve their success…then it takes them 15 paragraphs to get to the relevant part!
So here it is, no more guff, the two-step social media system I use to build my social media following, particularly on Twitter & Instagram, and increase traffic to You Have To Try and my other businesses.
1. Social Bee
My number one tool for building social media accounts! I actually think Social Bee should be the lynchpin of any social media system and strategy and I can’t tell you how excited I was when I first found them and spoke to the founder. In fact they found me on Twitter, which just goes to show that their tools are perfect for reaching potential customers!
They market themselves as “Social Media on Autopilot” and that is exactly what they are. It really is a ‘set it and forget it’ piece of software that makes posting evergreen and relevant new content, finding customers, following relevant accounts and engaging with them an absolute doddle.
I use this to collate, schedule and automatically post awesome content on Twitter, LinkedIn, Facebook & Instagram (only to receive a notification to post as per Instagram’s T&Cs) that my followers and potential new followers will find useful and interesting (there are also other networks you can post to through Social Bee). After that, I set up my @Mentions and Direct Messages for Twitter. Finally, on a daily basis, I find relevant accounts/customers to follow through similar accounts and keywords and voila!
I realise this is a lot to take in, but Social Bee have that covered too. They want you to talk to a member of the team who will explain the whole process to you and give you a thorough demo of the whole system. Only when you understand the system fully will they let you loose on your own! Big up to Social Bee 👌
I have spoken to Ovi, the founder of Social Bee who showed me the ropes when I first heard of the company, and he has assured me his team will take care of anyone I send their way. So do it – no risk, send Ovi an email and let him know Bobby Redding sent you, chat to him or a member of his team and let your social dreams run wild!
Once you have Social Bee set up, you can rest assured that amazing content is going out on each of your favourite social networks. Social Bee will help you on the engagement side of things for Twitter and you will have content scheduled automatically for Instagram too. However, Instagram engagement is another huge anchor of my social system. That is where FollowAdder comes into play.
This is how one succeeds on Instagram. You find and follow relevant accounts & possible customers using locations, other bigger accounts, keywords and hashtags. You engage with these new accounts by liking and making valuable comments on lots of these accounts’ photos. It takes some time to achieve the kind of growth on Instagram that translates into traffic and you must do this a lot. I don’t know many people that have that sort of time when building a business, blog or lifestyle, do you?
In short, FollowAdder does all of this for you. It’s not a pointless bot that follows tons of irrelevant accounts (pointless because it won’t translate into any traffic to your new venture). It does organic Instagram engagement, automatically. It is the cheapest and best way to build a loyal Instagram following; it increased my Instagram following by over 2000% and counting! You can do the following: Follow/Unfollow Instagram users, Schedule Posts, Like Back Photos, Automated Photo Liker, Automated Direct Message, Create Lists, Search by Hashtag, Search by Geo Location of User, photo, or comments and much more!
Okay, a couple of caveats. The first is that using my social media system will not guarantee success on social media and more traffic to your ventures and brands. It is worth bearing in mind that every brand is unique which means that every brand voice must also be unique. This requires your full attention and you must have a content strategy – what are you trying to achieve by your content? What reaction and emotions are you hoping to illicit? The content you schedule must be interesting, engaging and top notch. However it is easier to concentrate on creating this content when you know it is not going to waste and will be seen by a relevant and sizeable demographic!
The second caveat is that it is not incredibly easy to set up these two pieces of software. You will get your head around them in the end as I did, but it will take you some time and experimentation to make them work in the best way for you. If you ever need any help setting this software up, I would be glad to help 😉
Shoot me an email at firstname.lastname@example.org!